DURABRIK
Media planning
We were selected by Durabrik to activate their media campaign in the French speaking part of Belgium.
Based on our experience we pin-pointed a select mix of regional and local media to run a nine-month media campaign.
Moreover, we redesigned the ads so that they would be more in tune with local practices.
More importantly, we introduced the use of advanced 3D imagery in combination with hand-picked photographs.
media strategy - media buying
